Case study

Case study

Patient portal
driving growth.

Patient portal
driving growth.

Connecting millions of patients.

Connecting millions of patients.

The existing patient portal struggled to meet the needs of both patients and clinicians. For patients, outdated designs and limited functionality reduced accessibility and control over their healthcare. For clinicians, an administrative burden diverted time away from patient care.

By leading user research, early design concepts, and collaborating across product and engineering teams, I worked to redefine the patient portal with long-term strategies that will benefit users and the business alike.

The existing patient portal struggled to meet the needs of both patients and clinicians. For patients, outdated designs and limited functionality reduced accessibility and control over their healthcare. For clinicians, an administrative burden diverted time away from patient care.

By leading user research, early design concepts, and collaborating across product and engineering teams, I worked to redefine the patient portal with long-term strategies that will benefit users and the business alike.

Meeting the needs of enterprise level clients.

Meeting the needs of enterprise level clients.

Shaping a
long term strategy.

The above images are the original concept designs that helped to get the buy in for the patient experience project. They were drafted in a few days, to help with the company's biggest ever enterprise pitch.

The concept designs helped to showcase the value of the patient experience to the business. The existing patient portal offering presented obstacles for sales teams and users, which gave me a way to align my design storytelling with the wider business needs.

I tested these early concepts with users to get a sense of feature prioritisation and early feedback. After this, I was able to iterate on the designs effectively and create new design system components to replace the outdated UI.

The above images are the original concept designs that helped to get the buy in for the patient experience project. They were drafted in a few days, to help with the company's biggest ever enterprise pitch.

The concept designs helped to showcase the value of the patient experience to the business. The existing patient portal offering presented obstacles for sales teams and users, which gave me a way to align my design storytelling with the wider business needs.

I tested these early concepts with users to get a sense of feature prioritisation and early feedback. After this, I was able to iterate on the designs effectively and create new design system components to replace the outdated UI.

A universal card component to display invoices, documents, and appointments.

Driving decisions with data.

Shaping a
long term strategy.

As the designer for the patient experience I worked within a trio, alongside an engineer and a product manager. We set a 7-year strategy broken down into phases that focused on reducing admin burden and delivering innovative and impactful features for patients.

For kick-off, I co-hosted a series of functional workshops with design, product, development and delivery that helped to drive the early stages of the project. Alongside this, I also lead the user research from interviews to testing with real users of the application.

What's next?

Following on from a successful proof of concept to build a patient portal that interacts with Semble's existing API, the MVP is being introduced as a beta. Due to the large amount of patients that Semble supports, we have a rigorous testing and research plan in place so that we can iterate before a wider release.

Driving decisions with data.